SEO & AI Search
Get found by Google. Get recommended by AI.
Traditional SEO gets you ranked. AI Engine Optimization (AIEO) gets you named when a project manager asks ChatGPT who to hire. I do both.
Let's BuildWhat's AIEO? When someone asks ChatGPT, Claude, or Google's AI overview to recommend a contractor or vendor, those answers come from somewhere — structured data, reviews, and content the AI can actually parse. AIEO is the work of making sure your business is part of that answer instead of invisible to it.
What you get
- Technical SEO and Core Web Vitals
- Local SEO — location pages, Google Business Profile, map pack
- LocalBusiness schema and structured data
- AIEO — machine-readable data for AI search visibility
- High-intent content built to convert, not just rank
- Directory and citation management (consistent NAP everywhere)
- Monthly rank tracking and algorithm-response adjustments
How I work
- 01 Audit technical health and current rankings first
- 02 Fix the foundation, then build content and citations
- 03 Track rankings monthly and adjust for algorithm shifts
"My business is 10 years old now and Build Marketing is a main reason we have had great success."
Gary ThompsonRetail Options
FAQ
Common questions about seo & ai search.
How long does SEO take to show results?
Plan on 3-6 months before you see meaningful movement, with results compounding after that. Foundational fixes in the first couple months don't show up as rankings yet, but skipping them means everything built afterward sits on a weak base.
What is AIEO and do I actually need it?
AIEO is the work of making sure AI tools like ChatGPT and Google's AI Overview can find and recommend your business, not just Google search. If your customers research vendors before buying, which covers most service businesses, it's worth having.
Will this help me show up in the Google Maps map pack?
Yes — local SEO and Google Business Profile management are part of the same work, since your map pack ranking and organic ranking share a lot of the same signals. I clean up your business info everywhere it appears, not just on your own site.
Do I need new content every month?
Not necessarily every month, but consistent content is one of the biggest drivers of long-term ranking growth. I'll recommend a realistic cadence based on your market's competitiveness, not a one-size-fits-all number.
How is this different from just running Google Ads?
SEO and paid ads capture different types of intent and work on different timelines — ads bring traffic immediately, SEO compounds over months and keeps working without ongoing spend. Most businesses benefit from both running at once, not choosing one over the other.
Can you guarantee a #1 ranking?
No, and anyone who guarantees a specific ranking position isn't being straight with you — Google's algorithm isn't something any agency controls. What I can guarantee is a real technical foundation, honest reporting, and consistent work toward the keywords that actually drive business.